#XSuperApp A super app is an "everything app" that integrates multiple services into a single, seamless platform. Instead of using separate apps for messaging, payments, ride-hailing, food delivery, and e-commerce, users can access all these functionalities within one application.

Originating predominantly in Asia with examples like WeChat and Alipay, super apps offer unparalleled convenience by eliminating the need to switch between different interfaces. They create an ecosystem of services, often including mini-apps developed by third parties, enhancing user engagement and offering businesses a vast customer base and valuable data insights.