X (formerly Twitter) is aggressively transforming into a "super app," aiming to integrate social connectivity with a full suite of financial services. Elon Musk's vision involves X Money, peer-to-peer payments, investments, and even an X credit/debit card, leveraging its massive user base. While crypto integration is highly anticipated, its exact form remains to be seen. This ambitious pivot, inspired by platforms like WeChat, seeks to make X a one-stop hub for users' digital lives, promising increased user retention and diversified revenue beyond advertising. However, navigating regulatory hurdles and user adoption are critical challenges.
