📲 The X app by Elon Musk will offer investment and trading in a push for the "super app"
🌏 The payments giant Visa and X have partnered to provide direct payment solutions to customers of the social network, a person familiar with the matter said earlier this year.
A super app, or what Musk calls an "app for everything," has been described as the Swiss Army knife of mobile applications, offering a set of services to users, such as messaging, social networking, payments, and e-commerce shopping.
X hired Yaccarino as CEO in 2023 amid the exodus of advertisers from the platform, concerned about the possibility of their ads appearing alongside inappropriate content.
Yaccarino stated that 96% of X's advertising clients before the acquisition had returned to the platform, according to a report from the Financial Times.
The company is poised for its first year of advertising revenue growth this year since its acquisition by Musk, according to data from research firm Emarketer in March.
X had filed a lawsuit in a federal court in Texas against the World Federation of Advertisers, accusing them of illegally conspiring to boycott the site and deprive it of revenue.
What do you think about this new initiative and the future of the former Twitter??