When you see someone winning on all fronts, it simply means they've done something right where you haven't.
It's like playing a video game.
The world famous T1 'Faker' might be just 1% better at something than most of his opponents, like engaging in team fights or spotting the opportunities and daring to act.
That 1% difference may seem minor, but it can make all the difference.
If you're not seeing results, don't be dismayed.
Learn from the best. Observe what they done right and what they do wrong.
e.g. which of their tweets does better in engagements, which one doesn't.
Pay attention to how they craft their tweets, engage with others, and what they write.
You might not match them immediately (no one is born to match the best) BUT you can start by imitating winners. In fact, most winners start the same way.
Improve on it and get better.
Trust me, no winner win without a reason and if you keep pushing, you're already halfway there.