📢 #MetaplanetBTCPurchase 🚀

Metaplanet, the Japanese group originally in the hotel business, has made a radical shift: it is now a Bitcoin buying machine. It already owns 10,000 BTC (approximately USD 1 billion)! On June 16, it acquired 1,112 BTC for USD 117 million, which allowed it to surpass Coinbase and become the 9th largest public holder of Bitcoin.

To finance this purchase, it issued zero-interest bonds for USD 210 million, entirely intended to acquire more BTC. Consequently, its shares on the Tokyo Stock Exchange soared between 17% and 25% in a single day.

But its ambition goes further: it plans to reach 100,000 BTC by the end of 2026 and 210,000 BTC by 2027, equivalent to 1% of the total Bitcoin supply. Metaplanet has already started operating as a crypto treasury vehicle, emulating strategies like MicroStrategy's.

Why should we care?

1️⃣ Provides indirect exposure to Bitcoin for traditional investors.

2️⃣ Marks a milestone in crypto institutional adoption outside the U.S.

3️⃣ Raises debates about sustainability, shareholder dilution, and model risks.

🔍 With #MetaplanetBTCPurchase, you are aware of how innovative companies converge traditional finance and crypto.

👉 Share and comment: what could happen if this becomes a global trend?