🚀 Metaplanet’s Bold Bitcoin Journey: From Hotels to $1B+ in $BTC
🔑 Key Highlights:
* 💰 **10,000 BTC** now held — among the **top 10 corporate Bitcoin holders**
* 📈 Stock up **+2,460% since 2024**
* 🎯 New targets: **100,000 BTC by end of 2026**, **210,000 BTC by 2027**
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🏨 From Budget Beds to Bitcoin Bets
Starting as a **budget hotel chain** in Japan (2013–2020), Metaplanet faced a crisis when COVID-19 shut down tourism. The company pivoted fast — diving into **Web3**, **NFTs**, and **blockchain consulting**.
This transformation led to a full rebrand in 2024 and a bold mission: become a **Bitcoin-first company**.
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₿ Going All-In on BTC
Metaplanet began raising capital through stock offerings to buy Bitcoin. What started as small, steady purchases grew fast — reaching **1,761 BTC** by the end of 2024.
In 2025, the company went on a buying spree, hitting its **10,000 BTC goal** months ahead of schedule.
It even renamed its final hotel, the Royal Oak, into the **“Bitcoin Hotel”** — a tribute to its roots and future.
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🌕 Eyes on 100K BTC
Metaplanet is now raising **\$5.4 billion** to fund its next phase:
* 🥅 **100,000 BTC by end of 2026**
* 🥅 **210,000 BTC by end of 2027**
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📊 Surging Investor Confidence
* 📈 Stock is up **444% in 2025 alone**
* 📈 Gained another **25% in the past 24 hours**
* 🇯🇵 Now one of Japan’s **top-performing stocks**
The next leap? 🌍 **U.S. expansion** through a new subsidiary — opening doors to Western investors and more Bitcoin.
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🔥 Metaplanet’s bold bet on Bitcoin is turning it into a global crypto powerhouse.
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