#MetaplanetBTCPurchase ### **Metaplanet’s Bitcoin Bet: Japan’s "MicroStrategy" Goes All-In on BTC**

Tokyo-based investment firm **Metaplanet** (formerly a hotel/real estate company) has made waves by adopting a **Bitcoin-focused treasury strategy**, mirroring MicroStrategy’s playbook. Here’s why it matters and what’s next.

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## **📌 Key Facts: Metaplanet’s Bitcoin Holdings**

- **Total BTC Purchased (As of July 2024):** **245 BTC** (~$15M)

- **Strategy:** Using Bitcoin as a **primary reserve asset** to hedge against Japan’s economic woes.

- **Funding:** Issued **¥1B (~$6.2M) in bonds** to buy more BTC (similar to MSTR’s convertible notes).

- **Stock Surge:** Shares (TYO: **3350**) jumped **+90%** after announcing BTC strategy.

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## **🇯🇵 Why Japan? The Perfect Storm for Bitcoin Adoption**

1. **Yen Collapse**

- JPY hit **34-year lows vs USD** in 2024.

- BoJ keeps rates near **0%** (no yield = savers seek alternatives).

2. **Corporate Debt Crisis**

- Japanese firms face **$3T+ in debt** (weak yen makes repayment harder).

- Bitcoin acts as a **hard currency hedge**.

3. **Favorable Regulatory Shift**

- Japan’s **government supports crypto** (unlike China/South Korea).

- **No capital gains tax** on Bitcoin for corporations (unlike individuals).

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## **🔄 Metaplanet vs. MicroStrategy: The Battle of Bitcoin Treasuries**

| | **Metaplanet** | **MicroStrategy** |

|---|---|---|

| **BTC Holdings** | 245 BTC | 226,331 BTC |

| **Market Cap** | ~$80M | ~$25B |

| **Strategy** | Bond sales + cash flow | Convertible debt + stock sales |

| **Goal** | Hedge JPY collapse | Long-term "digital gold" bet |

**Key Difference:** Metaplanet is **tiny but symbolic**—proving even small firms can adopt Bitcoin treasuries.

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## **📈 What’s Next for Metaplanet?**

✅ **More BTC Purchases** (Likely to double holdings by EOY 2024).

✅ **Debt Monetization** (Issuing bonds to buy BTC at scale).

✅ **Potential Domino Effect** (Will other Japanese firms follow?).