In the current financial landscape, few figures have been as influential and, at times, polarizing, as Michael Saylor, the visionary behind the company we now know as Strategy (formerly MicroStrategy). Since 2020, Saylor has orchestrated one of the boldest corporate bets in recent history: the massive acquisition of Bitcoin (BTC) as a primary reserve asset.
What is the Saylor Strategy?
Michael Saylor, the executive chairman of Strategy, has been a fervent evangelist for Bitcoin, arguing that it is a superior form of digital gold and an indispensable hedge against inflation and the devaluation of fiat currencies. His philosophy centers on the idea that Bitcoin is a "superior property asset" and that companies should adopt a "Bitcoin strategy" to protect their capital in the long term and maximize shareholder value.
Under his leadership, Strategy has transformed its business model, shifting from a business intelligence software company to essentially becoming an investment vehicle for Bitcoin that also operates its core business. The company has financed its BTC acquisitions through a combination of its own cash, convertible debt issuances, and stock offerings. A Milestone in Accumulation
As of today, June 2025, Strategy boasts one of the largest corporate reserves of Bitcoin worldwide, consistently exceeding 580,000 BTC and with an average acquisition cost that demonstrates long-term conviction. Saylor has not only sporadically purchased Bitcoin but has implemented a strategy of "constant accumulation," often publicly announcing new purchases, which has generated significant interest in the market.
Key data (around June 2025):
* Over 580,000 BTC: Strategy has accumulated a massive amount of Bitcoin, making it the largest known corporate holder.
