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Trump Media strikes $2.5 billion deal aimed at buying bitcoin tokens. Here's what's behind the move.

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Trump Media strikes $2.5 billion deal aimed at buying bitcoin tokens. Here's what's behind the move.

moneywatch

By Aimee Picchi

Edited By Anne Marie D. Lee

May 27, 2025 / 4:34 PM EDT / CBS News

Trump Media and Technology Group on Tuesday said it's struck a deal to raise $2.5 billion that will be tapped to buy bitcoin, creating a reserve of the cryptocurrency.

The company's move into cryptocurrency comes after Trump Media has ventured into other investment arenas, including starting exchange-traded funds, or ETFs, and separately managed accounts with investment strategies the company says are "rooted in American values and priorities."