Binance, the world’s largest cryptocurrency exchange, has just rolled out exciting updates for users participating in its Binance Alpha program, including a new airdrop structure and enhanced reward mechanisms. These updates aim to reward loyal users and create a more inclusive and dynamic ecosystem.

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🚀 What Is Binance Alpha?

Launched as a loyalty and engagement program, Binance Alpha allows users to earn Alpha Points by participating in various Binance activities—like trading, staking, and engaging in community events. These points can be redeemed for exclusive perks, early-access benefits, and now, token airdrops.

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🎯 DEGEN Token Airdrop: Claim Starts June 14

The latest airdrop features the DEGEN token, a hot new project gaining traction in the memecoin space. Eligible Alpha users—those with sufficient Alpha Points—can claim their DEGEN tokens starting June 14, 2025.

Snapshot: Taken earlier in June.

Eligibility: Based on Alpha Points and recent platform activity.

Claim Window: Limited-time; users are advised to check their notifications and wallets on Binance.

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📅 Two-Phase Airdrop Structure Begins June 19

Binance is also introducing a new two-phase airdrop model, starting June 19:

1. Phase 1: High-Threshold Release

Early access for top-tier Alpha users.

Reward amounts scaled by activity level and Alpha rank.

2. Phase 2: Broad Distribution

A larger group of users become eligible.

Designed to ensure fairness and broader community participation.

This two-step structure is intended to balance exclusivity with inclusivity, rewarding power users while still welcoming casual traders into the fold.

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🔧 What Else Is New?

Alongside the airdrop, Binance is enhancing the Alpha dashboard with:

Real-time updates on point balances.

Personalized suggestions for earning more Alpha Points.

Notifications about upcoming airdrops, events, and challenges.