In this era where we can eat well and dress warmly,
selling emotional value is the most valuable...
It's crazy, JD's market value is 350 billion, and Pop Mart's market value is 356.9 billion.
One has been nationwide, selling necessities, running with a delivery cart for twenty years, with profits thin as paper;
The other sells blind box trendy toys, with IPs fully stocked, price increases and stock shortages becoming the norm, with net profit margins rivaling liquor.
This is not a question of right or wrong, but a choice of the times. Capital does not care if you have labored hard, it only looks at whether you have a story, emotions, and traffic.
JD is where someone is too cheap; Pop Mart is where someone is too expensive?
Or is it that those who do real business are destined to be undervalued, while those who sell emotions deserve to be overvalued?
What do you think?