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Trump’s threat jolted the market: Nike’s stock took a hit and investors started questioning the security of its $96 billion global empire .

This move is part of a broader push to bring manufacturing—and jobs—back to America, and to use tariffs as leverage .

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The Fallout

Nike, heavily dependent on cheap overseas production (especially in Vietnam), now faces serious pressure .

Similar footwear brands have warned that heavy tariffs could destroy business and hike consumer prices by billions .

Analysts say Nike doesn’t have the capacity right now to shift manufacturing domestically—it’ll likely resort to absorbing costs, raising prices, or cutting margins .