According to Coinbase's State of Crypto Q2 report, 60% of the 100 Fortune 500 companies in the USA are implementing blockchain initiatives, from internal projects to investment and product development. The increase in the use of stablecoins and on-chain technology, along with the participation of small and medium-sized businesses (SMBs), indicates that blockchain is reshaping the financial system. With the current price of Bitcoin around $108,388 (according to CoinGecko, June 11, 2025), this article analyzes the trends, market context, and implications for the cryptocurrency industry.
Trends in Blockchain Adoption at #Fortune500
A report from Coinbase, based on a survey of executives from 100 Fortune 500 companies, shows that 60% are investing in or developing blockchain projects. About 50% of companies are increasing spending on blockchain, and 20% see it as a key strategic factor. Major financial firms like BlackRock and Goldman Sachs are leading the trend, but other sectors, from retail to logistics, are also actively participating. For example, Walmart uses blockchain to track the food supply chain, while major banks are deploying financial products on blockchain.
However, many companies express concern about the lack of clarity in legal regulations, which Coinbase emphasizes is necessary to unlock the full potential of crypto. The report highlights: 'The future of money is here, but more regulatory certainty is needed for comprehensive development.'
The participation of small and medium-sized enterprises
The number of small and medium-sized businesses (SMBs) using blockchain has doubled in the past year, with over 80% believing that crypto helps address financial issues such as high transaction fees and long processing times. On-chain technology, especially in payments, provides significant benefits for SMBs – the backbone of the US economy.
Additionally, 18% of SMBs use stablecoins, such as $USDC , to leverage value stability compared to the USD. Stablecoins are becoming an essential tool in international payments and financial management, especially with USDC capitalization reaching $32 billion (according to CoinMarketCap, June 11, 2025).
Market context and Bitcoin strategy
Blockchain, the foundational technology of Bitcoin, is not limited to cryptocurrency but is also widely applied in data management and finance. The recent price increase of Bitcoin ($108,388, up 2.2% in 24 hours) has prompted many small-cap listed companies on Nasdaq to buy Bitcoin to optimize shareholder profits, following the model of Strategy, which currently holds 582,000 $BTC worth over $62 billion.
This trend is supported by crypto-friendly policies in the USA, such as the CLARITY Act and support from figures like Donald Trump. DeFi projects on Solana and Ethereum are also thriving, leveraging the growing attention on blockchain. $
Impact on the crypto market
The adoption of blockchain by Fortune 500 and SMBs is a positive signal for the crypto industry, increasing liquidity and institutional investor confidence. Stablecoins and on-chain applications help reduce costs and increase transaction efficiency, driving financial innovation. However, investors need to be aware of risks from regulatory uncertainty and price volatility of assets like Bitcoin.
Investor suggestions
Focus on stablecoins and Bitcoin: With USDC and Bitcoin ($108,388), these assets provide stability and long-term growth potential.
Tracking companies adopting blockchain: Fortune 500 and SMB companies investing in blockchain can create indirect opportunities through stocks or crypto projects.
Evaluate legal risks: Monitor regulations in the USA, such as the GENIUS Act, to predict market impacts.
Risk warning: Investing in cryptocurrency carries high risks due to strong price volatility. #anhbacong
