When Changpeng Zhao, also known as CZ, picks up a pen — or more accurately, his keyboard — the cryptocurrency ecosystem listens very closely. On June 7, 2025, the former CEO of Binance impressed again with a tweet that was provocative, ironic, and meaningful, combining echoes of Winston Churchill's speeches with his own philosophy of “HODL.” The result: a powerful message that summarizes the mindset of millions of cryptocurrency investors worldwide.
HODL, or The Art of Weathering the Storm
The term “HODL” has long ceased to be a typographical error. It has become a rallying cry, a mantra for those who believe that bear markets are merely temporary stops on the road to success.
The former CEO of Binance has dryly reminded us by borrowing — or quoting — Churchill's famous line: “Success is not final, failure is not fatal: it is the courage to HODL that counts.”
Behind this self-aware joke lies an undeniable truth: volatility is not an anomaly of the cryptocurrency market, but rather its essence. HODL is not just investment advice; it is a philosophy that combines patience, trust, and a long-term vision. When things shake, some sell in panic. Others, the “holders,” grit their teeth and hold firm.
And that is precisely where the former Binance CEO's message resonates. Because in these unstable times, when regulators scrutinize every transaction and projects succeed one after another without guarantees of longevity, the courage to do nothing — or rather, to continue believing — becomes a revolutionary stance.
CZ, The Influencer Despite the Collapse
One might expect CZ to step back, quietly disappearing after resigning from Binance at the end of 2023 and four months of detention. But no. True to his nature, he never really left the stage — he simply reshaped it in his own way.
The tweet on June 7 is not a return. It is a continuation. A new chapter in the story of a figure who, even without an official title, continues to influence minds. CZ does not tweet to create a stir: he releases cryptocurrency philosophy capsules, crafted with humor and insightful clarity.
While others get bogged down in endless technical topics, he offers a Churchillian-style joke that is very much to the point.
We smile, but we reflect. For deep down, this is not just a historical wink: it is a reminder. A compass. A graceful way to tell his community that he is still here, not quite a leader and not quite retired — but always relevant. Always HODL.
Saylor, CZ, and the Bitcoin Strategy
On the same day, Michael Saylor, CEO of MicroStrategy and a passionate supporter of Bitcoin, tweeted an equally iconic line: “This strategy is entirely Bitcoin-based.” A reminder of his unwavering faith in the queen of cryptocurrencies.
The resonance between these two messages is remarkable. While Saylor imposes the strategic rigor of a maximalist, CZ prefers the almost stoic motivation of a believer. Two different approaches, but the same fundamental message: Bitcoin is not dead; it has never been more alive.
From some perspectives, it is clear that these tweets are not just jokes: they delineate a real dividing line. On one side are the shortsighted speculators, quickly panicking at a slight jolt. On the other side are the builders, the HODLers who endure all hardships, believing that time will ultimately prove them right.
According to this logic, agents like Metaplanet boldly express their ambitions: to achieve 100,000 BTC by 2026. An aggressive strategy, committed, perfectly aligned with this enduring culture — a strategy unyielding to transient trends or fleeting fears.