X has partnered with Polymarket to integrate AI-driven market insights and real-time forecasting tools into its social media ecosystem.
X and Polymarket Announce Strategic Partnership
Social media platform X, formerly Twitter, has officially partnered with Polymarket, a decentralized cryptocurrency prediction market, in a move aimed at blending real-time public conversation with on-chain forecasting. The announcement, made on Friday, signals a deeper push by X into data-driven services by integrating market prediction tools directly within its interface.
While financial terms of the agreement remain undisclosed, both companies confirmed plans to launch “an integrated product to deliver data-driven insights and recommendations,” capitalizing on social media sentiment and prediction market probabilities.
Integrating Prediction Markets Into Social Media
The partnership will see Polymarket’s platform incorporated into X’s ecosystem, enabling users to bet on outcomes of global events, ranging from political elections to sports fixtures, using cryptocurrency. The collaboration is designed to drive user engagement while offering instant, real-time forecasts on key issues and trends through a decentralized prediction market model.
A central element of this initiative is the integration of Grok, X’s AI chatbot developed by Musk’s AI venture xAI. Grok will analyze conversations happening in real time on X and translate that data into actionable insights within Polymarket’s ecosystem. The joint product aims to help users make faster, informed decisions by contextualizing breaking news with prediction market data.
Executive Endorsements and Vision
Shayne Coplan, founder and CEO of Polymarket, called the collaboration a natural extension of both platforms’ commitment to transparent information and open markets. Saying,
“Combining Polymarket's accurate, unbiased, and real-time prediction market probabilities with Grok's analysis and 𝕏's real-time insights will enable us to provide contextualized, data-driven insights to millions of Polymarket users around the world instantaneously. We are proud to work with 𝕏 as the official prediction market partner and to continue our fruitful collaboration developing an innovative suite of product integrations.”
Echoing this, X CEO Linda Yaccarino noted,
“Polymarket ensures transparency through its prediction markets and has grown into a staple source of real-time information for many 𝕏 users. We are pleased to partner with Polymarket and look forward to bringing their our data and technology to Polymarket users through a range of creative product integrations."
A Growing Market for Crypto-Based Forecasting
Founded in 2020, Polymarket has rapidly established itself as one of the most reliable platforms for predicting global events. In 2024 alone, users placed over $8 billion in predictions, with billions more already wagered in 2025. The platform’s growth reflects rising demand for decentralized, community-driven forecasting tools, especially in politically and culturally volatile environments.
This partnership builds on Polymarket’s strategy of forging high-profile collaborations. In 2023, the platform integrated with AI-powered search engine Perplexity and partnered with Substack to enable writers to embed prediction data within their newsletters. The deal with X now positions Polymarket at the intersection of crypto, AI, and social media — a move that could reshape how real-time market sentiment is gauged.
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