#BigTechStablecoin
Stablecoin currencies for major tech companies
A new force enters the realm of stablecoins (tied to the value of an asset, such as the US dollar) providing cheaper and more efficient alternatives to traditional payments.
1. Libra/Diem (Meta).
The Libra (Diem) project in 2019 aimed to create a global stablecoin backed by a basket of currencies and assets. The project faced challenges such as:
Monetary sovereignty:
The role of central banks and sovereign currencies.
Anti-money laundering: Applying laws to users within the network.
Monopoly: Enhancing market power in the sector.
These pressures led to the scaling back of the project and a change in strategy to be sold in 2022.
2. Novi (Meta): A digital wallet developed with Diem for the use of stablecoin.
3. Projects:
Amazon collaborated with stablecoin providers to push a new means of payment in certain markets.
Google is investing in blockchain infrastructure and cloud services.
Fintech companies (PayPal): Launched its stablecoin (PYUSD) in 2023 due to major companies' desire to gain a share in this market.
Opportunities: Access to essential financial services via their phones.
Cross-border payments: International transfers are instant and cheap.
High efficiency: Reducing costs and time for financial transactions.
User experience: Integrating financial payment services and e-commerce among people.