Social crypto apps are built for society's shift from broadcast to swarm.

In politics: centralized campaigns gave way to individual accounts (~250K+ X followers), podcasts (Rogan), viral videos, memes.

In media: labels & studios lose power to unpredictable TikTok virality (Fleetwood Mac’s Dreams re-entered charts via TikTok).

AI is accelerating this transition by amplifying narratives, lowering content creation barriers, generating real-time reactions.

Crypto enables swarms to coordinate toward specific goals through programmable incentives. With crypto, swarms become intelligent, goal-seeking, and durable.

Beyond DeFi, consumer crypto use cases will shape information flow and social coordination.

Crypto isn’t just money. It’s a new form of swarm coordination via incentives and markets:

- Markets for creator time & attention will democratize access to key swarm nodes

- Prediction & opinion markets will shape what is seen as “true”

- Token incentives will drive swarm behavior way past just defi; this will drive information dissemination, coordinated online behaviors, and more.