The TRUMP memecoin, TrumpWallet, stablecoin USD1 – all are painting a murky picture of how the former U.S. president is using cryptocurrency as a campaign tool. But is this a strategic move, or just a monetary game disguised as politics?
Last weekend, the cryptocurrency community buzzed when Magic Eden and Gettrumpmemes released information about the TrumpWallet digital wallet, along with a waiting list for registrants. The name is so strong – Trump – that it was enough to make the project go viral immediately.
But just a few days later, World Liberty Financial (WLFI) – the official backer of Trump in the Web3 world – sent a letter demanding the project cease operations. The reason: 'Unauthorized brand appropriation.'
Donald Trump Jr. emphasized that his family is not involved in this wallet project and revealed that there will be an 'official' product coming soon.
Web3-style campaigning?
WLFI not only issued the stablecoin USD1 but also launched a memecoin campaign with a strange reward: dinner with Trump at a private golf course for the top 220 holders. It’s not just a reward – it’s a tactic to nurture a politically colored loyal community.
Many American lawmakers are starting to speak out. They believe Trump is exploiting cryptocurrency to build a personal financial ecosystem for his campaign.
What is behind the 'token party'?
The crypto market, which is already volatile, has become even more complicated with political interference. How will a digital currency associated with the name of a presidential candidate affect legislative decisions? How will regulators respond to this type of 'disguised campaign ICO'?
If this model succeeds, will other politicians step into the crypto space, creating BidenCoin, ObamaChain, or DeSantisToken?
When the lines between politics and crypto blur
The TrumpWallet case is not just a brand dispute. It is a clear manifestation of the politicization of the crypto market. If politicians leverage Web3 as a tool for profit and campaigning, who will protect investors? Who controls the risks?
Trump is testing a new strategy – risky, clever, but also full of dangers. The question for all of America (and the entire crypto world): is this a financial revolution or a campaign trick disguised as money?