Mastercard’s Bold Move: 100% Tokenization in EU by 2030! 🔥
Mastercard is setting the stage for a **fully tokenized** e-commerce ecosystem in Europe by 2030. This ambitious plan aims to eliminate manual card entry, replacing it with secure tokens that enhance fraud protection and streamline transactions.
🔹 Why It Matters:
✅ Reduces fraud risks in online payments
✅ Boosts approval rates for transactions
✅ Enables seamless, one-click checkouts
🔹 The Bigger Picture:
Mastercard’s tokenization service already secures 25% of global e-commerce transactions, with adoption accelerating 50% year-over-year. By integrating Click to Pay and biometric passkeys, they’re pushing for a safer, faster, and more efficient digital payment landscape.