Michael Saylor’s MicroStrategy Buys More Bitcoin, Reinforcing Long-Term Bullish Bet
June 2025 — In a move that reaffirms his steadfast belief in Bitcoin, Michael Saylor, Executive Chairman of MicroStrategy, has announced the company’s latest purchase of 11,931 BTC, valued at approximately $832 million at an average price of $69,765 per coin. This latest acquisition brings MicroStrategy’s total holdings to 226,451 BTC, solidifying its position as the largest corporate Bitcoin holder globally.
Strategic Accumulation Continues
MicroStrategy's consistent Bitcoin acquisitions date back to August 2020. Saylor, a vocal advocate for Bitcoin as "digital gold," has repeatedly described the asset as a long-term hedge against inflation and currency devaluation. This recent purchase signals the company’s unwavering conviction, even amidst ongoing price volatility and evolving macroeconomic conditions.
> “Bitcoin is the most secure, decentralized, and robust store of value humanity has ever created,” said Saylor in a public statement. “Our strategy remains unchanged: acquire and hold Bitcoin as our primary treasury reserve asset.”
Funded Through Convertible Notes
The acquisition was partially funded through the issuance of $500 million in convertible senior notes, demonstrating MicroStrategy’s creative financial engineering to leverage capital markets in service of its Bitcoin strategy. The remaining funds reportedly came from cash reserves and proceeds from previous gains on Bitcoin holdings.
Market Reactions
Following the announcement, Bitcoin’s price surged by over 4%, briefly crossing the $71,000 threshold. Analysts attribute the bullish response to renewed institutional confidence, underscored by MicroStrategy’s aggressive accumulation and Saylor’s credibility in the crypto space.
This move comes at a time when other institutions are also ramping up their exposure to digital assets, particularly following the approval of spot Bitcoin ETFs in multiple jurisdictions. Saylor’s continued purchases often serve as a psychological catalyst for retail and institutional investors alike.
Holdings Overview
As of June 2025, MicroStrategy’s Bitcoin portfolio has a total acquisition cost of approximately $8.3 billion, with an average purchase price of $36,657 per BTC. At current market prices, the unrealized gain sits at over $6.8 billion, reinforcing the financial viability of the company’s Bitcoin-centric treasury approach.
Broader Implications
Saylor’s conviction-based investing strategy has not only reshaped MicroStrategy’s identity but has also made it a benchmark case in corporate crypto adoption. As traditional firms look for ways to preserve value amid global uncertainty, MicroStrategy’s model is being studied and, in some cases, emulated.
Final Thoughts
Michael Saylor’s latest Bitcoin acquisition sends a clear message: the age of institutional Bitcoin adoption is far from over. With increasing global liquidity, central bank policy shifts, and digital asset infrastructure maturing, MicroStrategy’s bet on Bitcoin may continue to serve as both a financial and philosophical compass in the evolving world of finance.
