#TrumpMediaBitcoinTreasury Former President Donald Trump's media company, Trump Media & Technology Group (TMTG), has raised approximately $2.44 billion through a private placement to establish a corporate Bitcoin treasury. The funds were generated by selling 55.86 million common shares and issuing $1 billion in zero-coupon convertible senior secured notes, with proceeds earmarked for Bitcoin acquisition and general corporate purposes .

This move positions TMTG among the largest corporate holders of Bitcoin, aligning with the strategies of firms like MicroStrategy in integrating digital assets into their balance sheets. The company plans to manage its Bitcoin holdings through partnerships with custodians such as Crypto.com and Anchorage Digital .

Additionally, TMTG has filed with the SEC to launch the Truth Social Bitcoin ETF, aiming to provide investors with exposure to Bitcoin through its Truth.Fi platform, in collaboration with Crypto.com .

This initiative reflects a broader trend of institutional adoption of cryptocurrencies, with TMTG leveraging its media presence to integrate digital assets into its financial strategy.