How much do you know about "Sister of the Coin" He Yi?
He Yi, born He Ying, was born in 1986 in a remote village in Sichuan.
As a child from a teaching family, she often spent time alone at home reading her parents' books, consistently ranking at the top of her class. In 2006, at the age of 20, He Yi was admitted to a graduate program in psychological counseling in Beijing. However, she soon realized that psychological counseling was not widely accepted in China, and the living conditions of top experts were not satisfactory. Thus, she resolutely dropped out.
In 2013, He Yi was introduced to Bitcoin through a friend, and after helping OKCoin distribute Bitcoin red envelopes, she developed a strong interest in blockchain. In 2014, she became the vice president of OKCoin, responsible for brand building and marketing. During her years at OKCoin, He Yi turned around multiple crises with her strong execution and public relations skills. She not only personally participated in event planning but also managed the customer service department, directly communicating with users. With her unique personal charm and outstanding performance, He Yi quickly emerged in the industry.
In 2017, He Yi left OKCoin and joined Binance as co-founder and CMO. Within just a few months, Binance's user base surged, becoming one of the largest cryptocurrency trading platforms in the world. In Binance's early days, she not only formulated promotional strategies but also frequently attended industry events, garnering significant attention for the company.
As a leading figure in the industry, He Yi has experienced the peaks and valleys of the crypto market. Today, He Yi has become one of the most influential women in the crypto space, but she has never forgotten the little girl who grew up in a rural village in Sichuan. Her story is not only a reflection of personal struggle but also a footnote to the rapid development of the crypto industry #BTC走势分析 #BTC☀
