DYOR
🚀 Case Study: AIKO #NFT Launch (Crypto + AI Content)
#Solana | Marketplace: #SolSea (#1 for 4 months)
🎯 Goals: Launch world's first AI-driven NFT collection
💰 Budget: ~$45k for initial launch
✅ What we did:
1️⃣ Discord Community
Initial community: 50k via targeted Discord shilling
After KYC (phone/email): 29k active members
Post-mint (NFT holders only): 15k engaged users
2️⃣ Influencer Marketing
YouTube & Twitter (NFT Cook, UwUcrew founder Kiwi)
Average ~$500–$1k; YouTube review: ~$1k–5k
High engagement and conversion (~10% audience to mint)
3️⃣ PR & Media
Press releases
Hypebae (13k views), SCREENSHOT media
4️⃣ Partnerships & Giveaways
#TeslaRevolution Model X Giveaway (~$100k prize)
OF models (20 profiles) via NFT avatars
IG babe-accounts network repurposed for AIKO
⚠️ Less effective:
PH: High CTR (7–8%), low NFT conversion (0.33%)
📈 Results:
Complete sold-out NFT mint
Top-ranked NFT on SolSea & @CoinMarketCap trending for ~3 months
Final CAC: ~$30 per NFT buyer, ROI ~10x