“Information gap = small opportunity, cognitive gap = big opportunity”
Why can some people earn 30,000 a month from street vending while others can only drink the northwest wind,
Why can some people in the crypto world become rich overnight with altcoins, while others lose everything, like that Liang Xi, this is the difference between information gap and cognitive gap. The information gap is like knowing in advance which dog coin is about to go on the exchange, quickly stock up at a low price waiting for a pump, making three to five times profit and then running away, as soon as the investor withdraws their funds, the coin price drops to zero, and all the followers are stuck at the peak. For example, last year’s temporarily popular $TRUMP coin, the internal team had already ambushed, as soon as social media hyped it up, retail investors crazily bought in, and the big players cashed out at a high price, the coin price directly plummeted, and retail investors were left with just their faith.
The cognitive gap is the real opportunity to make money. Look at those who understood Bitcoin ETFs early on, when BlackRock's fund was just approved in 2024, they immediately made heavy investments, now Bitcoin has risen to $100,000, and they are reaping the benefits of institutional waves, rather than just staring at candlestick charts for thrills.
Take $ETH as another example, while retail investors are still confused about whether gas fees are high or not, the big players have already seen it as the operating system of Web3, smart contracts and the DeFi ecosystem are the future, even if Bitcoin steals the spotlight in the short term, it will still firmly hold the second position in the long run. And that $LUNA crash event, people suffering from the information gap only curse $UST as a scam, while those with cognitive gaps have already spotted the flaws in the algorithmic stablecoin mechanism and have turned to study compliant stablecoin $USDC, now reaping benefits following CBDC policies.
In simple terms, the information gap is knowing “which coin will pump,” while the cognitive gap is understanding “why this sector is valuable.” Everyone says AI + blockchain is the trend, some buy all sorts of AI concept coins, while the project parties can’t even put together a complete white paper; some, however, are focused on building decentralized computing networks, waiting for giants to enter the market for direct tech acquisitions, earning not only money but also industry influence. Back in the day when $DOGE skyrocketed, retail investors frantically leveraged their investments, while those who understood early saw the essence of meme coins—it's a traffic game that won't last long, and they turned to layout real applications on Solana, now the scale of stablecoins on-chain has surpassed 10 billion, earning transaction fees effortlessly. The information gap can let you have a sip of soup, but the cognitive gap can let you take the whole pot. If you stay in the crypto world long enough, you will understand: information that is agile is not as good as a sharp mind, watching charts is not as good as watching information.
