#BinancePizza is an annual event celebrated by the global crypto community to commemorate Bitcoin Pizza Day. On May 22, 2010, Laszlo Hanyecz made history by purchasing two pizzas for 10,000 BTC — the first real-world transaction using Bitcoin. To honor this milestone, Binance organizes the #BinancePizza campaign every year.
ETA stands for Estimated Time of Arrival. In the context of #BinancePizza, ETA refers to the scheduled date and time when the event or specific campaign activities—such as free pizza giveaways, community events, or local meetups—are set to begin. Usually, these activities are timed around May 22.
Knowing the ETA helps participants prepare and join in at the right moment. Binance often collaborates with local partners in various countries to distribute pizzas or host events, and they announce the ETA ahead of time to ensure smooth participation.
#BinancePizza is not just about free food—it’s a fun and symbolic way to raise awareness about crypto adoption and blockchain history. ETA information plays a key role in coordinating global involvement and making the event successful year after year.