#BinancePizza
BinancePizza is a global celebration hosted by Binance, the world's largest cryptocurrency exchange, to commemorate Bitcoin Pizza Day. This event marks the historic occasion on May 22, 2010, when Laszlo Hanyecz made the first documented purchase using Bitcoin—buying two pizzas for 10,000 BTC
To honor this milestone, Binance organizes a series of events worldwide, including in-person meetups, online contests, and social media campaigns. Participants can engage in activities like sharing pizza-themed content, referring friends to Binance, and collecting virtual pizza flavors to earn rewards such as token vouchers and exclusive merchandise .
In 2023, Binance's celebrations attracted over 210,000 participants across 20 countries, distributing more than 5,000 pizzas and generating over 50,000 social media mentions with the hashtag #BinancePizza . Notably, a Binance user from Romania purchased 10,000 pizzas for 1 BTC, donating most to charity .
Through these festivities, Binance aims to promote cryptocurrency adoption and community engagement, highlighting the real-world utility of digital assets.