#BinancePizza Binance's Pizza Day event in 2025 is a large-scale celebration marking the 15th anniversary of Bitcoin Pizza Day. Bitcoin Pizza Day commemorates the first real-world transaction using Bitcoin, when Laszlo Hanyecz bought two pizzas for 10,000 BTC on May 22, 2010.
Binance is running a major campaign with a $5 million BTC rewards pool, which is highlighted as the largest BTC giveaway by a centralized exchange. The primary focus of the event is a referral program where both referrers and referred friends can earn Pizza Boxes worth up to $20 in BTC vouchers after the referred friend completes registration and trades at least $200. The top 100 referrers can also win additional BTC rewards of up to $5000.
Beyond the referral program, Binance is also organizing a variety of events:
* Local Meetups: Over 26 events are being held globally, including free pizza trucks in cities like Almaty and Johannesburg, and educational workshops in Dubai.
* Binance Square Promotions: Users can participate in promotions on Binance Square, including a chance to share a 6,000 USDC token voucher pool by creating posts with the hashtag #BinancePizza and using the trade sharing widget. New Square users can also earn Binance Points and a share of USDC by completing specific tasks.
* Livestream: On May 22nd, Bitcoin Pizza Day itself, Binance leaders will host a special livestream to discuss the evolution of Bitcoin and the future of crypto.
The overall theme of the event emphasizes community engagement, onboarding new crypto users, and celebrating the journey of Bitcoin from a novel digital concept to a widely recognized asset.
