Creating the world's leading virtual influencer imma, in collaboration with Nvidia.
Aww Inc. was established in 2019 and is headquartered in Tokyo. It is the first company in Asia to focus on 'virtual human' technology, dedicated to combining 3DCG, artificial intelligence, and real-time streaming to create highly realistic digital characters for brand marketing, content creation, and metaverse applications. The official statement indicates that the team not only provides virtual human technology licenses but also promotes global IP co-creation based on real-time streaming, content, and AI. Aww claims to be the first in Asia to propose the concept of 'virtual humans' and has launched dozens of such virtual images.
In terms of commercialization, Aww Inc. has achieved diversified revenue through global licensing and brand collaborations. The most representative is the virtual model imma, which debuted in 2018. By the end of 2024, its Instagram followers have surpassed 400,000, and TikTok followers exceed 480,000.

The combination of influencer virtual idols + AI + Web3 has created the hype around MIRAI. It first raised over 76,000 SOL (approximately $12.9 million) in just one week, setting a fundraising record for Web3 projects in Japan, and then launched on Binance Alpha on May 16, further enhancing project exposure. In addition, to expand community influence, the MIRAI team has actively engaged with popular meme coin communities, including interactions with PNUT, MOODENG, and NEIRO.
“MIRAI” is jointly launched by Aww Inc. and the Solana ecosystem AI platform Holoworld. The project itself is positioned as a Web3 attempt at a virtual persona, proposing an unprecedented narrative concept of virtual humans + Web3.
In terms of token economy, the total supply of MIRAI tokens is 1 billion, of which 25% is allocated to the team and partners, while the top 100 addresses before the presale account for over 60% of the tokens, and the overall number of holding addresses is decreasing, with large holders continuously concentrating their positions. This will lead to a high concentration of governance power, and the so-called community decision-making may become merely formal. Additionally, 25% of the liquidity pool is released in phases; if early concentrations flood the market, there may be significant price fluctuations.
$mirai