#SaylorBTCPurchase

Michael Saylor, co-founder and executive chairman of Strategy (formerly MicroStrategy), has significantly influenced corporate Bitcoin adoption through his company's aggressive investment strategy. As of May 12, 2025, Strategy announced the acquisition of an additional 13,390 Bitcoins for $1.34 billion, bringing its total holdings to 568,840 Bitcoins valued at approximately $59 billion .CoinDesk+17Financial Times+17Cointelegraph+17CoinDesk+4Barron's+4CoinGape+4

This move underscores Strategy's commitment to Bitcoin as its primary treasury asset, a shift that began in August 2020. The company's approach involves funding Bitcoin purchases through equity, debt, and preferred stock offerings. Notably, Strategy plans to initiate a new $21 billion stock offering after exhausting its 2024 at-the-market stock issuance .Blockchain News, Opinion, TV and Jobs+1Financial Times+1Blockchain News, Opinion, TV and Jobs+3Barron's+3Barron's+3

Saylor's strategy has not only transformed Strategy's financial landscape but also set a precedent for other corporations considering cryptocurrency investments. However, this approach carries inherent risks due to Bitcoin's price volatility, raising questions about the company's resilience in the event of a market downturn .Cointelegraph+11Financial Times+11Financial Times+11Financial Times

The company's rebranding from MicroStrategy to Strategy reflects its evolved focus on Bitcoin and digital assets. This strategic pivot has positioned Strategy as a leading corporate holder of Bitcoin, influencing market dynamics and investor sentiment in the cryptocurrency space.Cointelegraph+9Blockchain News, Opinion, TV and Jobs+9ZyCrypto+9Cointelegraph+7Financial Times+7Barron's+7