BinancePizza refers to Binance's annual celebration of Bitcoin Pizza Day on May 22nd. This date marks the historic 2010 event where Laszlo Hanyecz bought two pizzas for 10,000 Bitcoin, the first recognized real-world cryptocurrency transaction.
Binance commemorates this milestone with global online and offline activities. These often include significant crypto giveaways, such as a $5 million BTC referral promotion for the 15th anniversary in 2025. They also host in-person pizza parties, educational workshops, and social media campaigns like #BinancePizza on Binance Square, engaging their community worldwide and reflecting on crypto's journey.