$BTC $American Laszlo Hanyecz, a programmer from Florida, bought two Papa John's pizzas for 10,000 BTC. He posted on the Bitcointalk forum and offered bitcoins to anyone who would order him a pizza. One user agreed and fulfilled the order.
This is the first real transaction using bitcoin, which demonstrated that cryptocurrency can be used as a means of exchange.
10,000 BTC at the time of purchase was worth about $41. Now it is worth hundreds of millions of dollars.