#BinancePizza Binance is celebrating the 15th anniversary of Bitcoin Pizza Day with a massive $5 million BTC giveaway. This campaign commemorates the historic transaction where Laszlo Hanyecz used 10,000 BTC to buy two pizzas on May 22, 2010. Here's what's happening:
- *Campaign Details*: The giveaway runs from May 15 to May 28, 2025, and users can participate by referring friends to Binance using a limited-time activity referral link.
- *Rewards*: Both the referrer and the referee can unlock a Pizza Box incentive worth up to $20 in BTC, with top-performing referrers eligible for up to $5,000 in BTC token vouchers.
- *Global Events*: Binance is hosting community activities with a Pizza Day theme in cities across Asia, Europe, South America, and Africa, featuring free pizza, Binance-branded merchandise, and prizes.
- *Social Media Challenges*: Users can participate in gamified community challenges on Telegram, Discord, and WhatsApp, as well as a global social media competition to share their first cryptocurrency transaction stories.
- *Livestream*: Binance leaders will join a livestream on May 22nd to discuss the cultural significance of Bitcoin Pizza Day and the future of cryptocurrency.
Additionally, Binance delivered over 5,000 pizzas globally last year to celebrate Bitcoin Pizza Day, with events in 20 countries across five continents, including:
- *Pizza Parties*: In-person pizza parties and custom Binance-branded pizza vans were part of the celebrations.
- *MeetUp Events*: Binance hosted MeetUp events, bringing together crypto enthusiasts to network and celebrate.
Rachel Conlan, Binance's Chief Marketing Officer, emphasized the importance of recognizing Bitcoin Pizza Day, highlighting the real-world utility of cryptocurrency and catering to the needs of busy traders.