Binance's Alpha Points system is a dynamic scoring mechanism designed to evaluate user activity within the Binance Alpha and Binance Wallet ecosystems. This system determines eligibility for exclusive opportunities such as Token Generation Events (TGEs) and airdrops of emerging projects .
How Alpha Points Work
Alpha Points are calculated daily based on two main factors:
1. Balance Points: These are determined by the total value of your assets held in Binance Exchange and Binance Wallet, specifically focusing on Binance Alpha tokens and tokens available on the Binance spot market. The tiers are as follows:
$100 to <$1,000: 1 point/day
$1,000 to <$10,000: 2 points/day
$10,000 to <$100,000: 3 points/day
$100,000 and above: 4 points/day
2. Volume Points: These are based on your daily purchase volume of Alpha tokens through Binance Exchange and Binance Wallet:
$2: 1 point
$4: 2 points
$8: 3 points
$16: 4 points
$32: 5 points
Each subsequent doubling of purchase volume adds 1 additional point (e.g., $64 = 6 points, $128 = 7 points) .
The total Alpha Points are accumulated over a rolling 15-day window, encouraging consistent engagement. Points earned on a given day expire after 15 days, so maintaining a steady level of activity is crucial to keep your point total high .
Recent Developments
Point Consumption Mechanism: As of May 13, 2025, Binance introduced a new mechanism where participating in TGEs or claiming airdrops will deduct a certain number of Alpha Points. This change adds a strategic layer to how users manage their points .
Promotions: Binance has launched promotions to incentivize trading of BSC-based Alpha tokens and limit orders. During these promotions, such trades are double-counted towards your Alpha Volume, effectively boosting your Alpha Points .
Strategic Considerations
While the Alpha Points system offers opportunities for early access to promising projects, it also requires users to engage actively and strategically. The rolling 15-day calculation window and the introduction of point consumption for participation in events mean that users need to plan their trading and holding activities carefully to maximize their benefits .
