Every person and every company can issue their coin. In the Middle Ages, every somewhat powerful noble could mint their coins, and now in the crypto world, the process of making coins has significantly simplified. Cryptocurrency is not guaranteed by any state and remains on the market until other people want to sell and buy it. So it will be worth almost nothing if no one wants to buy it. The question is only in trust — in the project, in the person who initiated the project, in other factors that can raise the coin. The outcome of the legal conflict between Ripple Labs and the SEC is expected to have a significant impact on the legitimacy and future development of XRP.
But it is not only a means of investment or speculation. It is an opportunity for blockchain companies to attract money and attention to the projects they offer. So the new opportunities that the company offers are what makes the coin interesting, attracting the interest of investors and speculators.
The volatility of the crypto market is greater than that of the stock market. If we delve into the years, we will see how cheap Bitcoin was and how much money early miners and investors have already accumulated. So when asked which rising cryptocurrency is worth buying or which cryptocurrencies have great potential, there is no answer. No one could predict the fall of UST, which was a reliable coin. There are speculators who take actions to 'dump' a particular coin to buy it cheaply, there are unpredictable events such as the sudden death of key people or political events — so many factors that influence. Thus, the only way to choose the best cryptocurrency for investment today is to consider various factors and prefer reliability over quick profits.
Introduction to cryptocurrency investments
Investing in cryptocurrencies is becoming increasingly popular in 2025, especially considering the growing interest in blockchain projects and decentralized finance. Cryptocurrencies such as Bitcoin and Ethereum lead the market, but there are also other promising cryptocurrencies worth considering. Investing in cryptocurrencies can be risky, but it also opens up opportunities for high returns. Elon Musk and other famous investors have already placed their bets on cryptocurrencies, and now it's time for ordinary investors to join the market. It is important to remember that the cryptocurrency market is characterized by high volatility, so it is necessary to carefully analyze each project before investing funds.
Criteria for choosing a cryptocurrency
When choosing a cryptocurrency for investment in 2025, several criteria should be considered. Firstly, it is the technology on which the cryptocurrency is based, such as proof of stake or blockchain. Secondly, it is the development team and their experience in the cryptocurrency field. Thirdly, it is the market capitalization and the cryptocurrency's position in the market. Fourthly, it is the potential for growth and development, as well as interest from investors and users. Finally, it is the cost of transactions and the speed of processing operations. Considering all these factors, one can make an informed choice and invest in promising cryptocurrencies. For example, cryptocurrencies with high market capitalization and an active user base, such as Ethereum and Solana, may be more reliable options for long-term investments.
Cryptocurrency with the greatest potential: what to pay attention to?
First of all, we must understand that the best cryptocurrencies for trading in 2025 and the best cryptocurrency for investment right now are not the same coins.
Bitcoin, as the first and most reliable cryptocurrency, holds significant value. Upcoming events such as halvings and possible approval of spot ETFs in the US are expected to positively impact its price and attract institutional investors.
Most people who want to make money from day trading profit from the rises and falls of a specific currency, are interested in very discreet trading, and high volatility. Day traders are not concerned about the future of the coin as they can easily exchange it for another. When asked which cryptocurrency to buy in 2025 for the short term, there is a simple answer — any actively traded coin, as long as you plan to make many trades. This coin has a decent chance of disappearing from your portfolio shortly. The question is only to choose the best strategy for profiting from price fluctuations.
Investors are interested in 'Buy and Hold' currencies. They need an asset that, despite all the ups and downs, will steadily grow. Therefore, they need to consider the following:
When the coin appeared
A recently emerged coin can bring higher profits, but it may also be a fraudulent project that will collapse more or less quickly, leading investors to lose their money. Since the coin has existed for several years, it can be considered the best cryptocurrency to buy right now.
Despite the collapse of the FTX exchange, the Solana project survived and demonstrated its resilience, suggesting positive prospects for its future.
The people behind the project
For example, this project was founded by the owners of Telegram. This adds reliability to the coin, although the project does not promise high profits.
The Trump administration also influenced the cryptocurrency market, particularly with the proposal to integrate Bitcoin into the reserves of the US government.
Overall popularity
For example, Sweet Love Portion is a game coin from Axies, a popular computer game. It recently dropped, but it is still on the market due to the game's popularity. Axie enthusiasts need this currency to breed their creatures, thereby supporting the currency.
Shiba Inu has also gained popularity as a meme coin, known for its price volatility and potential for dramatic increases during bull market periods.
Exchange rate history
It is naturally important to look at whether the coin's price has increased over the year. For example, BTC is around $30,000, while a year ago it was about $33,000. So BTC seems less attractive as a long-term tool. But we remember that BTC was about $60,000 in November 2021. Thus, if an investor had bought Bitcoin in June 2021 and sold it in November 2021, they could have made about 200% annual profit. They could have staked it and earned additional money.
Crypto exchanges play an important role in the cryptocurrency ecosystem. For example, despite the collapse of the FTX exchange, the Solana project has demonstrated its resilience and ability to thrive despite challenges.
The project itself
If an investor knows a lot about the project itself and trusts it, it would be good to invest at the start and wait for the price to go up. This is a risky investment, but the profit can be very high.
The transition of the Ethereum blockchain to the Proof-of-Stake transaction confirmation algorithm has been a significant improvement that increases Ethereum's attractiveness to investors.
Thus, long-term investors should consider 'traditional' more or less stable coins for investment. For instance, Monero was around $2 at the beginning of 2014, about $300 in 2017, and is still on the market. Monero is popular among online gamers and casino enthusiasts as it ensures transaction anonymity. Therefore, it heavily depends on anti-money laundering regulations in different countries but is in demand among those seeking anonymity.
Some coins, such as BNB and Huobi tokens, are 'pegged' to crypto exchanges. Therefore, if the crypto exchange fails, the coin will not survive.
Daily trading volume
If it is relatively high, it means that it is in demand among traders and is therefore supported.
Experts are also discussing potential investments in promising crypto assets for 2024, highlighting specific cryptocurrencies that investors should consider.
Market capitalization
This is the total market value of all specific tokens. The larger the market capitalization, the more stable the coin.
Experts recommend focusing on promising cryptocurrencies for investment in 2024, highlighting the potential of these projects in the developing market.
Political issues
This refers more to the overall situation. For example, a complete ban on cryptocurrency in China did not significantly affect the market. But what will happen if US authorities try to take similar steps? Thus, considering political issues, Bitcoin should be the best coin for investment as it has a better chance of surviving panic.
Technology and innovation
Technological innovations play a key role in the development of the cryptocurrency market. Blockchain technologies, smart contracts, and decentralized applications (dApps) are the main drivers of cryptocurrency growth. For example, Ethereum is known for its smart contracts, which allow automating and securely executing transactions without intermediaries. Solana, on the other hand, offers high transaction speeds and low fees, making it attractive for decentralized application developers. Innovations in security, such as multi-factor authentication and improved encryption algorithms, also contribute to building trust in cryptocurrencies. It is important to keep track of new technological trends and projects that can offer unique solutions and improve existing systems.
Market analysis in 2025
The cryptocurrency market analysis in 2025 shows that interest in this sector continues to grow. The market is expected to evolve under the influence of several key factors. Firstly, the adoption of cryptocurrencies at the institutional level, which could lead to increased investments from large companies and funds. Secondly, the development of a regulatory framework that can either stimulate or limit market growth. For example, stricter regulations may reduce volatility and increase trust in cryptocurrencies. Thirdly, technological innovations that may offer new opportunities for utilizing cryptocurrencies in various fields, from finance to gaming and social networks. It is important to consider all these factors when planning investments in cryptocurrencies in 2025.
How to invest in crypto?
There are some obvious things to consider. They are the subject of any investments.
Networks play a significant role in the context of cryptocurrencies and integration with social media, highlighting their importance in potential developments and upgrades of networks like Dogecoin and Ethereum.
Invest free money. There is nothing good about investing what you need to spend in everyday life. Do not invest if you cannot afford to lose money.
Diversify your portfolio. Even if you trust the project, do not invest too much in a particular coin. Stability and risk minimization are more important than additional expected profits. Nothing always goes smoothly, and even a serious project can collapse quickly.
Find your own path to investing. It should not take much time, but it is better to have a plan for when you need to review your portfolio.
No panic. Keep in mind that volatility is high. Do not make frantic deals, act according to your plan. If you cannot do it yourself, buy a bot. Hysteria never benefits investments.
Investment strategies for 2025
For successful investments in cryptocurrencies in 2025, it is important to develop a clear strategy. First, diversify your portfolio by investing in several different cryptocurrencies to reduce risks. Second, consider holding assets long-term, especially if you believe in the potential of a particular project. Third, keep an eye on the news and analyze the market to stay updated on the latest trends and changes. Fourth, use automated tools such as trading bots to optimize your trades. Finally, remember the risks and only invest funds you are willing to lose. By following these strategies, you can maximize the opportunities that the cryptocurrency market offers in 2025.
Which cryptocurrencies are suitable for passive investments in 2025?
Some reputable companies, such as Forbes, like to compile lists of the best cryptocurrencies to invest in right now. However, since they do not make changes very often, these lists may be outdated. Therefore, it is better to look for specialized resources like Binance and CoinMarketCap.
When choosing investment strategies in cryptocurrencies, it is important to make an informed choice considering market trends, volatility, and potential growth of the selected assets. Various methods, such as short-term trading or long-term holding, require careful consideration of different factors to optimize investment outcomes.
Stablecoins are not considered for obvious reasons — as they are 'pegged' to fiat money, there will be no significant price increase. They can be bought, but they are less suitable as crypto investment tools. Therefore, if you are looking for the best cryptocurrency for long-term investment in 2022, you should consider the following 'top ten' coins:
Bitcoin
This is the most obvious decision. Bitcoin is worth half of what it was in November 2022, so it is likely to rise again. Since it is one of the first cryptocurrencies, it is more stable than any other coin when viewed from a long-term perspective. Just calculate: the daily trading volume is about $26 billion. Just look at its market capitalization — and you will see that Bitcoin is worth investing in. In the world of cryptocurrencies, significant changes and trends are observed in February 2025, highlighting dynamics and investment opportunities. Every crypto exchange trades Bitcoin, and in some countries, there are Bitcoin ATMs where you can exchange Bitcoin for fiat money or buy Bitcoin for cash. Bitcoin has even been bought by some governments — for example, El Salvador. It's no secret that there were many predictions in 2021 that Bitcoin would be worth $100,000. That did not happen. But Bitcoin has every chance to go up — not quickly, but steadily.
Ethereum
Ethereum is a second-generation blockchain-based coin. It operates on a Proof-of-Stake mechanism and emerged as a side variant of Ethereum Classic. Ethereum is a blockchain that is often used as a base for NFTs, so it is likely to be in demand in the future. It was launched by Vitalik Buterin in 2015 and was around $0.3. Now it is about $1,800 — with many ups and downs over the past few years. This is a good growth for 7 years. The daily trading volume is about $12 billion — much less than Bitcoin, but still impressive.
Ethereum has successfully transitioned to a Proof-of-Stake transaction confirmation algorithm, which provides significant advantages for investors.
The problem with Ethereum is that technologies are changing — managers are implementing Ethereum 2.0 — a less energy-intensive version of Ethereum. So the prospects for applications and NFT providers seem good. Ethereum should continue to be in demand — of course, if everything goes smoothly. Experts predict that Ethereum could be worth $4,000 in 2022 — so perhaps it is the best cryptocurrency to buy right now. CoinPedia is even more optimistic — it predicts $5,000 for Ethereum in 2022.
BNB – Binance Coin
Binance Coin is a relatively young coin. It appeared in 2018 and was issued by the Binance cryptocurrency exchange. The initial price was less than $1, now it is around $300. The problem with BNB is that it cannot be viewed separately from Binance. If Binance succeeds, BNB will continue to grow; if not, the coin will go down. Additionally, Binance has been banned in the UK — which is a reputational loss. Binance has faced issues regarding anti-money laundering, and the problems may progress. On the other hand, Binance supports its coin by charging fees in BNB with a discount — and this encourages users to buy the coin. Binance has the largest NFT market — and this is a significant argument for trusting Binance as interest in NFTs is rapidly growing. So, perhaps BNB is not the best cryptocurrency to buy right now, but it certainly makes the list of best cryptocurrencies.
It is also worth noting that active discussions are underway regarding the potential integration of Dogecoin into the social network X, previously known as Twitter, owned by Elon Musk. This underscores ongoing discussions about the future role and acceptance of Dogecoin on popular platforms.
Cardano
Cardano is also a relatively young project — launched in 2018. Cardano was founded by Charles Hoskinson, whose professional start is associated with Ethereum. Cardano is his new project based on the proof-of-stake mechanism. The fact is that in 2021, Cardano fell sharply. Just imagine, it was over $3, and now it costs less than $1. This is not just general volatility — this is a lost battle. Cardano has become less in demand as it somehow missed opportunities. Smart contracts were introduced quite recently. Nevertheless, a key question for investing is the right timing for buying and the right timing for selling. Cardano is cheap, and if you are wondering which cryptocurrency to buy, maybe Cardano is the answer.
In 2024, the potential of various blockchain projects for investment looks promising, attracting interest in both established and new projects in the crypto market.
XPR
Ripple is a money transfer project designed for the financial industry. XPR is the currency used for paying Ripple fees — like BNB for Binance. The project's key task was to speed up operations and reduce costs. Ripple is notorious for its demand in the crypto world as well as in institutions using fiat money. Santander and Bank of America use its network — thus adding credibility. Recent court rulings in the Ripple Labs vs SEC case have affected the legitimacy of XRP sales and the potential growth of the cryptocurrency, which depends on the resolution of this conflict. But is XPR suitable for investment? At launch, the price was $0.005; now it is $0.4. The daily trading volume is around $1 billion, so it's worth considering.
SOL (Solana)
Solana is a relatively young project that started in 2020. Since then, Solana has become quite an interesting coin for investment. It is certainly one of the coins that has achieved excellent capital returns. Just look: a year ago it was worth less than $1, now it is around $40 with a daily trading volume of more than $1 billion. Fantastic results for a completely new project. The Solana blockchain is popular among NFT performers, which adds to the coin's popularity. The forecast for its value is mostly positive. Many expect it to rise to $300 by the end of the year. So when asked which cryptocurrency to invest in in 2025, there is a likely answer — Solana.
Despite the collapse of the FTX exchange, the Solana project has demonstrated its resilience and ability to thrive despite the challenges faced by the crypto ecosystem.
Dogecoin (DOGE)
This project coin started in 2014. For many years it held steady at $0.0001-$0.0003; now it is $0.07. Price forecasts are also positive – up to $0.3 in 2022.
There are also discussions about the potential integration of Dogecoin into the social network X, previously known as Twitter, owned by Elon Musk, highlighting the future role and acceptance of Dogecoin on popular platforms.
Polkadot (DOT)
Polkadot is an interesting product for 2021 – a new cryptocurrency to watch and buy. It allows generating multiple blockchains through open code and thus creating 'parachains'. As each cryptocurrency has gone through ups and downs, it is priced at around $9.
Networks play a significant role in the cryptocurrency ecosystem, especially in the context of potential developments and upgrades of networks like Dogecoin and Ethereum.
TRON
Tron is a project aimed at the entertainment sector, particularly for creators of content. The idea is to eliminate the need for massive platforms that consume a significant portion of the author's royalties. It started in 2018 at a price of $0.0014 per unit and is now around $0.08.
From the perspective of value growth, TRON has significant prospects, especially as the DeFi sector expands in 2025.
What are the most promising cryptocurrencies in 2025?
New projects are always attractive as profits can be substantial, so it is important to understand which cryptocurrencies are worth buying and which are not. Experts recommend focusing on promising cryptocurrencies for investment in 2025, emphasizing the potential of these projects in the developing market. Let's include a few completely new coins as the tenth point out of 10 virtual currencies — risky and less stable, but the return on investment can be higher. So, this is a new cryptocurrency to pay attention to and possibly buy to diversify the portfolio.
Near Protocol (NEAR)
Near Protocol started in 2020 at a price of $1 per coin, but now it costs around $4. This is a project aimed at the functioning of applications. The Proof-of-Stake mechanism allows for fast transactions. This is a successful project – and has all the prospects for growth.
Avalanche (AVAX)
This coin also appeared in 2020 and currently ranks 16th in the CoinMarketCap coin ranking. It is intended for creating DeFi applications and facilitating the exchange of financial activities.
Avalanche plays a key role in creating decentralized finance applications, highlighting its importance in the DeFi sector.
ApeCoin (APE)
The coin appeared in March 2022 and currently ranks 40th in the CoinMarketCap ranking. All 1 billion coins were minted simultaneously. The daily trading volume is about $300 million, which is a very good result for a new project.
ApeCoin is also regarded as a promising crypto asset, showing good performance and having promising prospects for the future.
