In 2025, $BTC demonstrates impressive results, significantly outperforming traditional assets. Since the beginning of the year, its price has increased by more than 33%, surpassing the $100,000 mark and outpacing indices such as the S&P 500 and Nasdaq, as well as gold.
This growth is accompanied by a noticeable change in investor behavior. Retail investors in the U.S. are increasingly favoring $BTC , viewing it as a more attractive alternative to gold. Over the past three weeks, $5.5 billion has been invested in digital assets, of which $1.8 billion has gone into products related to BTC.
Institutional investors are also showing growing interest. ARK Invest has raised its price forecast for BTC by 2030 to $2.4 million in an optimistic scenario, based on the assumption that institutional investors will allocate 6.5% of their portfolios to this asset. MicroStrategy, in turn, continues to actively increase its positions in $BTC , demonstrating confidence in its long-term potential.
Against the backdrop of economic instability and declining trust in traditional financial instruments, BTC is becoming increasingly attractive to investors looking to protect and grow their capital.