
While the market is still discussing the ultimate form of public chain competition, BNB Chain has redefined the sample of ecological synergy with a set of hard data. According to on-chain data from Dune and BscScan as of May 9, BSC tokens accounted for over 70% of the Binance Alpha project list, with 38% being native BSC projects, and weekly trading volume skyrocketing by 122.5%, with trading volume increasing by 78%. This phenomenon is by no means accidental, but rather an inevitable result of BNB Chain's long-term accumulation from technical architecture to ecological operation.
The explosion of native projects and the adaptability of infrastructure
Among 121 Alpha projects, half of the top 20 trading tokens were born from native BSC soil, with 90% of the top 10 new active user tokens running on the BSC network. Notably, six projects saw user growth rates exceed 20%, meaning one in five traders is a new entrant to this ecosystem. This user conversion efficiency is directly reflected in the on-chain data: the number of new addresses on BSC exceeded one million for two consecutive days, with weekly active addresses stable above 2 million, and the total number of independent addresses accumulated to a historical high of 552 million.
This growth does not solely rely on market enthusiasm. BSC's EVM-compatible architecture keeps average gas fees below $0.05 and stabilizes TPS above 2000, making high-frequency interaction projects in areas such as AI and DeFi naturally inclined to choose BSC as their launch pad. For example, a certain meme token completed 470,000 transactions in one week after launching on Alpha; if deployed on other high-fee public chains, the fees alone would consume over 15% of users' profits.
The ecological closed loop from incubation to listing
Currently, 12 native BSC projects have landed on Binance spot trading through the Alpha channel. This "on-chain incubation - internal circulation" path has formed a unique value closed loop. Taking the decentralized derivatives protocol Deri Protocol as an example, its token DERI, after completing early liquidity accumulation on BSC, achieved a 300% surge in 24-hour trading volume through Alpha's traffic entrance, ultimately entering the Binance main trading area. Such cases are accelerating capital accumulation in the BSC ecosystem—data shows that BSC tokens account for 40% of Alpha's total trading volume, up from just 22% three months ago.
Ecosystem incentive design further amplifies the network effect. The ongoing BSC Alpha trading competition adopts a double trading volume calculation rule, combined with the mechanism of airdrops for holding specific meme tokens, effectively allowing early participants to share in the ecological growth dividends. This design has led to a year-on-year increase of 210% in liquidity depth for BSC's on-chain DEX, with the market cap proportion of stablecoins rising to 35% of total on-chain assets.
The scale effect of the user base and technological iteration
The user base consisting of 552 million independent addresses allows BNB Chain to crush most competitors in cold start efficiency. When a new project launches on BSC, its potential reach is 17 times that of other emerging public chains (based on active addresses). This scale advantage presents a Matthew effect on the data level: of the 4.3 million new users in the past week, 23% accessed the BSC network directly through Binance Wallet, indicating that the ease of use of the infrastructure is lowering the user entry threshold.
Technological iteration cannot be ignored either. The BSC Greenfield testnet upgrade completed in the fourth quarter of 2023 reduced storage costs to 1/5 of AWS S3, causing the daily interaction cost of the decentralized social application LikeCoin to plummet from $1.2 to $0.3. In the hard fork implemented in March 2024, the final block confirmation time was shortened to 3 seconds, providing underlying support for high-frequency trading applications.
Paradigm upgrade of value capture models
The profit logic of traditional public chains is often limited to gas fee sharing, while BNB Chain has built a multi-dimensional value capture system through deep binding with the Binance ecosystem. The traffic feedback brought by Alpha projects has led to a monthly trading volume of over $80 million for the BSC on-chain NFT trading market TofuNFT, a 140% increase since the beginning of the year. More critically, this collaborative effect has spawned a new asset issuance paradigm—projects launched on BSC and entering Alpha have an average survival period of their tokens on CEX that is 2.3 times longer than non-BSC projects.
From a historical perspective, BNB Chain has completed three key leaps: in 2019, it resolved performance bottlenecks as an exchange public chain; in 2021, it achieved a hundredfold expansion through sidechain architecture; and in 2024, it reshaped the asset issuance value chain through Alpha linkage. When 38% of Alpha's native projects choose BSC, it is not just a technical choice but also a result of the market voting with real money.
In the foreseeable period, the compound growth rate of BNB Chain will continue to benefit from three core elements: Binance ecosystem's global traffic entrance, a pressure-tested underlying architecture, and the most certain asset circulation channels. While other public chains are still discussing how to balance decentralization with efficiency, BSC has demonstrated through a 122.5% increase in weekly trading volume that the value of infrastructure ultimately returns to the essence of commercial landing—making asset flow more efficient and value creation more direct.