They don't call it that, after all, it's a meme coin.

if trump were to use his coin as exclusive access to events, for example, a soccer match, a fight, various activities where only through his coin one could gain access to that exclusivity, then it would have a more intrinsic value, for example, 20 trump coins for a night at a prestigious hotel, 100 trump coins for attending such concert, then the coin could have a base value or a massive increase and saving and staking would be promoted at $TRUMP , this is just my opinion, the reality is very different