BAT is one of the leading projects in integrating digital advertising with blockchain technologies, and is used within the popular Brave browser, where users receive rewards for viewing ads without sacrificing their privacy.
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First: Fundamental Analysis
What is BAT?
It is a token used in an advertising system built on blockchain within the Brave browser, aimed at rewarding users for their attention, and reducing costs for advertisers by eliminating intermediaries.
Project features:
• It relies on a 'browse-to-earn' model, giving users real value.
• The project is supported by Brendan Eich (inventor of JavaScript and founder of Firefox).
• Active user base: over 20 million monthly users.
• Tradeable on major platforms, and is actively used in advertising campaigns.
But… there are weaknesses:
• There is no maximum total supply (Max Supply), which means the potential for an increase in the supply of tokens over time, a negative factor for the token's value in the long run.
• The project's focus in a limited environment (only Brave) makes it less scalable globally.
• The decentralized advertising market is facing intense competition from new projects.
Fundamental conclusion:
Despite the actual value of the BAT project, the absence of a maximum supply makes it more suitable for short or medium-term speculation, rather than long-term investment.
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Secondly: Technical Analysis
Current price:
0.1442 USDT (+3.42% in 24 hours)
Key indicators from the weekly chart:
• Highest peak: 0.3636 USDT (December 2024)
• Recent lowest support: 0.0953 USDT
• Notable rebound from the 0.1081 USDT area to the current area, indicating moderate buying activity.
Moving Averages:
• The price is still below the 50-day average (0.1917) and the 100-day average (0.2286), reflecting a bearish trend in the medium term.
• The short-term EMA7 is currently touching the price (0.1420), which may indicate an attempt to stabilize.
Supports and Resistances:
• Supports: 0.1386 – 0.1081 – 0.0953
• Resistances: 0.15 – 0.189 – 0.228 – 0.28 – 0.36
Daily volume:
16.27 million USDT, reflecting good trading activity recently.
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Summary and Recommendation:
• BAT is a strong project both technically and socially, but it suffers from a potential inflation problem due to the lack of a maximum token supply.
• Suitable for speculation during periods of momentum or bullish movements, especially upon breaking resistance at 0.15 – 0.16 USDT consistently.
• It is not recommended to hold it for long periods as a traditional investment.
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