#SaylorBTCPurchase The series of Bitcoin purchases led by Michael Saylor, Executive Chairman of MicroStrategy (now rebranded to Strategy), is a bold and ongoing strategy that began in August 2020 under his leadership, transforming MicroStrategy's focus from a business intelligence software company to a leader in adopting Bitcoin as a primary reserve asset for the company's treasury.
Here are the key points regarding this series of transactions:
🌟The Beginning: MicroStrategy began purchasing Bitcoin in August 2020, announcing that Bitcoin would be the primary reserve asset for its treasury instead of cash.
🌟Frequent Purchases: Since then, the company has continued to purchase Bitcoin frequently using various funding strategies, including using surplus cash, issuing convertible bonds, and selling shares.
🌟Large Quantities: MicroStrategy has purchased large quantities of Bitcoin over the years, making it the largest public company holding Bitcoin in the world.
🌟Strong Support from Saylor: Michael Saylor is a strong advocate for Bitcoin and believes it is a superior store of value compared to cash and gold in the long term. He has played a key role in leading this strategy.
🌟Impact on Stock Price: The Bitcoin strategy has led to a significant increase in the volatility of MicroStrategy's stock price and is often seen as a proxy for investors' exposure to Bitcoin in the traditional stock market.
🌟Total Holdings: As of April 28, 2025, MicroStrategy's Bitcoin holdings amounted to approximately 553,555 Bitcoins, acquired at a total cost of $37.90 billion and an average purchase price of $68,459 per Bitcoin.
🌟Funding Recent Purchases: Recently, MicroStrategy financed its Bitcoin purchases by selling Class A shares.
🌟Rebranding: In 2024, the company rebranded itself to Strategy, reflecting its increasing focus on Bitcoin and digital asset strategies.
🌟Future Goal: Strategy announced its goal to achieve a "Bitcoin Yield" of 25% by 2025, demonstrating its continued commitment to this digital currency.