#AppleCryptoUpdate Apple has recently updated its App Store guidelines to allow developers to direct users to external payment options, including cryptocurrency payments. This move follows a US federal judge's order in the company's ongoing legal battle with Epic Games. The update enables developers to include external payment links in their apps, potentially bypassing Apple's 30% commission on in-app purchases.

*Key Changes:*

- *External Payment Links*: Developers can now include links to external payment options, allowing users to make purchases outside of Apple's in-app payment system.

- *Cryptocurrency Payments*: Apps can support direct payments using digital assets like USDC, ETH, and SOL, giving developers more flexibility in their payment options.

- *NFT Purchases*: iOS apps can now enable in-app NFT purchases, removing the need to redirect users to external web browsers.

*Impact on Developers:*

- *Increased Flexibility*: Developers can now choose alternative payment models and reduce their dependence on Apple's in-app purchase system.

- *New Opportunities*: The update opens up new possibilities for crypto-based apps and NFT integrations, potentially driving innovation in the space.

*Limitations:*

- *KYC Requirements*: Users still need to complete Know Your Customer procedures to purchase tokens, adding friction for new users.

- *Apple's Restrictions*: Apple maintains some restrictions, such as prohibiting token rewards, promoting initial coin offerings (ICOs), and implementing cryptocurrency mining functionality within apps ¹ ².