#AppleCryptoUpdate

Apple has recently made significant changes to its App Store policies, allowing developers to integrate cryptocurrency payments and NFTs (non-fungible tokens) into their iOS apps. Here's what's new

- *Crypto Payment Updates*:

- Developers can now direct users to external payment options, bypassing Apple's in-app purchase system and its 30% commission.

- Apps can support direct payments using digital assets like USDC, ETH, and SOL.

- *NFT Updates*:

- iOS apps can enable in-app NFT purchases, removing the need to redirect users to external web browsers.

- Developers can build NFT-based features that unlock specific app functionality.

- *Guideline Changes*:

- Apple has updated its App Store guidelines to allow external payment links, provided certain conditions are met.

- Apps on the US storefront can now include external payment links, while apps on other storefronts may not include buttons or links directing customers to purchasing mechanisms other than in-app purchase.

These changes are expected to have a significant impact on the cryptocurrency ecosystem, enabling more aggressive marketing strategies for crypto-related applications. However, some limitations remain, such as the need for users to complete Know Your Customer (KYC) procedures to buy tokens.