#AppleCryptoUpdate Apple has recently updated its App Store guidelines to allow crypto payments and NFT features in iOS apps, following a US federal judge's ruling. This change enables developers to integrate direct crypto payments and NFT purchases within their apps, bypassing Apple's 30% commission on in-app purchases ¹.

*Key Updates:*

- *Crypto Payments*: Apps can now support direct payments using digital assets like USDC, ETH, and SOL.

- *NFT Purchases*: iOS apps can finally enable in-app NFT purchases, removing the need for redirects to external web browsers.

- *No Commission Fees*: Apple cannot charge fees or impose additional hurdles for off-app transactions.

- *External Payment Links*: Developers can include external payment links, provided certain conditions are met ¹ ².

*Impact on Developers and Users:*

- *Increased Adoption*: This update could lead to increased adoption of Web3 apps and services, as developers can now build more comprehensive and user-friendly experiences.

- *More Aggressive Marketing*: Crypto apps can now market their services more aggressively on Apple devices, without hiding behind external links.

- *Improved User Experience*: The removal of redirects to external web browsers will significantly improve the mobile user experience for NFT purchases and crypto transactions ² ³.

*Industry Reaction:*

- *Bullish Sentiment*: The crypto community is bullish on this development, with many seeing it as a significant step towards mainstream adoption of crypto and NFTs.

- *Potential for Innovation*: This update could spark a new wave of innovation in the crypto space, as developers take advantage of the new guidelines to build more comprehensive and user-friendly apps ³ ⁴.