After the court ruling on May 3, 2023, Apple updated the iOS App Store Review Guidelines, easing restrictions for developers in the U.S. App Store. Previously, Apple lost the antitrust case against Epic Games, where the court ruled that it 'intentionally' violated a 2021 injunction that prohibited Apple from charging a 27% fee on external payments and restricted redirect behavior. In this context, the new rules allow developers to offer external payment methods within their apps and support users purchasing non-fungible tokens (NFTs) through third-party markets.

Despite the easing measures, cryptocurrency apps still need to adhere to Apple's strict regulations, including a ban on rewarding tokens for completing tasks, conducting initial coin offerings (ICO), and using user devices for mining. Although this easing primarily targets the U.S. region and does not apply to in-app premium content or in-game purchases, developers believe this provides more experimental space for crypto-native mobile apps, with the potential to drive innovation and development in related fields within the Apple ecosystem.