#AppleCryptoUpdate Apple has not directly entered the cryptocurrency market, but here’s the latest on their position and activity related to crypto:

1. No Native Cryptocurrency Support

Apple does not offer any native support for buying, selling, or holding cryptocurrency through its own platforms like Apple Wallet or Apple Pay.

2. Apple Pay + Crypto Cards

However, Apple Pay does support crypto-related debit cards from companies like:

Coinbase

Binance

Crypto.com

These allow users to spend crypto using Apple Pay, but the crypto is converted to fiat (like USD) at the time of purchase.

3. App Store Policy on Crypto

Apple allows crypto wallets and exchanges on the App Store (like Coinbase, Trust Wallet, etc.), but:

Apps must be from licensed organizations.

NFT-related apps are allowed but cannot unlock content or features with NFTs unless done through Apple’s in-app purchase system (where Apple takes a 30% cut).

4. Tim Cook’s Personal Interest

Apple CEO Tim Cook said in 2021 that he owns cryptocurrency and believes it's reasonable to own it as part of a diversified portfolio. However, he also clarified that Apple has no immediate plans to invest company funds in crypto or offer crypto-related products.

5. Speculation About Future Integration

There’s ongoing speculation that Apple may eventually:

Offer native crypto wallet features

Support blockchain identity tools

Expand Apple Pay integration with stablecoins

But nothing has been officially announced as of May 2025.