After two years away from the U.S. market due to legal pressures, Nexo – the famous crypto lending platform – has just announced its return with full services for individual and institutional clients. This move reflects a significant change in the crypto landscape under the new presidency of Donald Trump.
"Nexo is back because America has changed"
At a press event held at #Bulgaria alongside Donald Trump Jr., co-founder Antoni Trenchev stated:
"America is back and so is Nexo. Thanks to the vision and leadership of President Donald J. Trump and his family, America is once again a land that nurtures innovation rather than stifles it."
This statement marks a clear shift in Nexo's attitude towards the U.S. market, which previously forced them to "withdraw" in 2022 due to unresolved difficulties with regulators.
Why did Nexo withdraw from the U.S. in 2022?
At the end of 2022, #Nexo announced its withdrawal from the U.S. market after:
Clash with state and federal regulators, especially regarding the Earn Interest Product.
Faced with a series of enforcement actions from major states like California and New York.
Faced with an increasingly tightening regulatory environment after the FTX exchange collapse, followed by a wave of inspections targeting crypto lending companies.
At that time, Nexo called the regulatory environment in the U.S. "unworkable" and stated that all negotiation efforts with authorities had come to a dead end.
Nexo Returns: What Investors Need to Know
Now, with over $11 billion in assets under management, Nexo states that it will bring back its entire service portfolio in the U.S., including:
High-yield savings products.
Loans secured by digital assets.
Advanced trading solutions for both individual and institutional clients.
This move not only shows Nexo's confidence in the current policy environment but also opens new opportunities for American investors to access non-traditional financial services through crypto.
What has changed under Trump?
According to observations from experts, Nexo's return reflects:
The Trump administration 2025 is taking a more open approach to blockchain technology and cryptocurrencies, compared to the strict control stance under the previous administration.
Crypto companies can expect support for innovation, rather than constantly facing lawsuits or enforcement actions.
Optimism is spreading again in the American crypto community, as many businesses see this as a golden opportunity to re-enter the market.
Impact on the crypto market and Binance users
Nexo's return to the U.S. could:
Stimulate competition among crypto lending platforms, forcing other services to improve quality, benefiting users.
Increase liquidity in the U.S. crypto ecosystem, especially as many investors are looking for new profit channels after a difficult period.
Create a domino effect causing platforms that had left the U.S. market to reconsider returning.
For users on major exchanges like Binance, America's more open trend is also a positive signal, helping to expand investment and trading opportunities in the world's largest market.
