In a move that signals the next big leap for blockchain adoption, the TON Foundation has appointed Maximilian Crown co-founder of global crypto payments giant MoonPay as its new Chief Executive Officer.
Crown steps into the role with a powerful track record in fintech and crypto. As MoonPay’s former CFO and COO, he helped shape the company into a global powerhouse, forging partnerships with banks, regulators, and payment providers. His leadership helped MoonPay earn its reputation as one of the most trusted platforms in the space. Now, he brings that same vision and drive to The Open Network (TON).
And he’s arriving at the perfect time.
TON Is Booming - And It’s Just Getting Started
The TON Blockchain has exploded in growth. In just a year, active accounts have jumped from 4 million to over 41 million. Toncoin holders now outnumber Bitcoin wallet holders, and TON-powered apps are becoming some of the most-used crypto tools in the world, thanks in large part to their seamless integration with Telegram. Telegram itself recently partnered more deeply with TON, naming it the exclusive blockchain for Telegram Mini Apps. That means every Telegram game, bot, or tool that runs on blockchain? It’ll be powered by TON.
The foundation’s vision is bold: onboard 30% of Telegram’s users-over 300 million people - onto TON by 2028. The plan includes launching:
Telegram-native digital collectibles (stickers, gifts, and more)
Fun, multiplayer mini-games
Easy-to-use DeFi savings tools
Real-world crypto payment options
Institutional Money Is All In
Big investors are noticing. More than $400 million worth of Toncoin is now held by top U.S.-based venture capital firms. And with the recent appointment of Manuel Stotz, founder of Kingsway Capital, as President of the Foundation, TON is doubling down on smart, strategic leadership.
A Message from the New CEO
“TON’s speed, scalability, and deep connection to Telegram make it unlike anything else in crypto,” said Maximilian Crown. “With access to over a billion users, we have the chance to make blockchain truly mainstream. I’m honored to lead TON Foundation into this exciting future.”
What This Means for the Future of Crypto
Max Crown’s arrival is more than just a leadership change it’s a signal that TON is ready to dominate the next chapter of crypto. With Telegram as its launchpad, Crown’s fintech experience, and a massive, growing user base, TON is positioning itself as the most accessible, scalable, and user-friendly blockchain in the world.