Brazilian fintech company Meliuz is proposing to increase its Bitcoin holdings and designate the cryptocurrency as a strategic asset on its balance sheet. The company, known for offering cashback and financial technology services, aims to present this plan to shareholders on May 6. Meliuz emphasized that while its core business will remain unchanged, generating cash from operations will be crucial for acquiring more Bitcoin over time. If approved, Bitcoin will become the primary strategic asset in the company's treasury. Additionally, Meliuz intends to explore ways to generate more Bitcoin for shareholders through various financial transactions and initiatives. Following the announcement of this new Bitcoin strategy, Meliuz's stock price surged by over 27% in just five days. The company had recently purchased 45 BTC for approximately $4.1 million, joining other firms in adding Bitcoin to their balance sheets in the first quarter of 2025. Read more AI-generated news on: https://app.chaingpt.org/news