On June 29, the coffee chain in Spain, Vanadi Coffee, officially approved the plan to implement a Bitcoin reserve strategy with an investment budget of up to 1 billion Euros (approximately 1.1 billion USD). This makes Vanadi Coffee one of the first companies in Spain to use Bitcoin as a main reserve asset.
Bold decision amid financial difficulties
This plan was approved in the context of the company facing financial difficulties, with a loss of 3.3 million Euros in 2024. However, the announcement of the investment plan into Bitcoin immediately helped the company's stock triple compared to before on June 4.