K Wave Media bets on Bitcoin and shares surge 129% on Wall Street
$BTC K Wave Media, an entertainment holding focused on K-Pop and listed on Nasdaq, announced on Wednesday (4) an audacious plan: to invest up to $500 million in Bitcoin. The strategy includes selling common shares to finance the purchase and custody of BTC, as well as mergers and acquisitions. The announcement triggered an immediate 129% increase in the company's stock value.
Inspired by figures like Michael Saylor and the Japanese Metaplanet, K Wave Media aims to integrate Bitcoin as a strategic asset in its treasury. According to interim co-CEO Ted Kim, the initiative reinforces the company's commitment to decentralization, agility, and financial innovation.
Founded in 2023 in the Cayman Islands, K Wave Media positions itself at the forefront of the convergence between pop culture and crypto-economy, signaling a new trend among global media companies.
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