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Arkham Intelligence has introduced a new tool that aims to make the cryptocurrency market more transparent. The new Key Opinion Leader (KOL) label tracks the wallets of influencers with over 100,000 followers on X (formerly Twitter). This tool allows you to understand whether crypto authorities really believe in the projects they promote, or whether their activities are limited to paid promotions and "pumping and dumping" schemes.
Why is this important?
Against the background of the explosive growth in popularity of meme coins, many of which have no real usefulness, the issue of trust in crypto influencers is becoming increasingly relevant. Investors are faced with a problem: should they rely on the recommendations of those who promote new tokens, or are their activities solely aimed at personal gain?
Community reaction
The implementation of the Arkham tool has caused heated discussions. Supporters believe that this is a big step towards transparency, which will make it easier for investors to distinguish real investment recommendations from dubious projects. However, there are also critics who point out that many influencers use multiple wallets to avoid disclosing information about their transactions.
What does the research show?
Research by Arkham Intelligence confirms that almost three out of four tokens promoted by crypto influencers lose their value over time. Moreover, influential people with the largest number of subscribers often advertise tokens with the worst indicators. This raises the question of the ethical responsibility of opinion leaders in the crypto space, especially considering that many of them receive significant sums for advertising posts and secretly sell their assets at the same time.
Possible consequences
Using the Arkham tool allows investors to check whether an influential person owns the tokens they advertise and how long they hold them. If a crypto authority quickly sells a token after an advertising post, this may be an alarm signal about possible fraud.
Some well-known crypto leaders, such as Tron founder Justin Sun, emphasize the importance of conducting independent research before investing. Experts recommend analyzing not only advertising, but also audience engagement, the basics of the project, and the technical documentation of the token.
The Future of Crypto Ethics
Arkham KOL can change the behavior of influencers in the crypto space, making them more responsible for their activities. However, the question remains: will this tool lead to a more ethical crypto market, or will it spur influencers to look for new ways to conceal their activities? What do you think about this?
#crypto #KOLcrypto #arkham